penetration level among youth
opportunities to improve fans experience
The power of beacons lies in its ability to connect the real world with the virtual world with a level of granularity that hasn’t existed before. For a sports fan, this new technology points towards a unique experience that brings the stadium to life by sending them location-driven special offers and promotions for concessions.
Say you're entering a stadium
There's a Beacon network for positioning
Your mobile picks up signals providing your position and route
You save time, your mobiles shows you the shortest way to your seat
Help sport fans find their seats, food stands, merchandise, less crowded restrooms, and other points of interest
Fans can locate friends and family members
Give your visitors more information about what’s around them. “Want to know what they have at that food stand and what are the prices? Check your phone”
Get a player to salute visitors when they pass near his photo, organize treasure hunts or other gamified experiences that help them make more loyalty points.
Give special prizes or access to team training sessions to early comers, replay the most important moments for those who come in late. Set up mobile guided tours of the stadium for those who come to visit when there is no game.
Offer your visitors special offers to upgrade their seat in real time when you have empty places in a more expensive section nearby.
Provide special merchandise offers to loyal fans.
When it gets crowded, friends can get separated and kids can get lost. Alert them when they wander off and help them find each other.
Know when and from which gate your visitors enter the stadium
Say goodbye to your visitors and ask them for feedback when they leave
Use heatmaps to understand where people are queuing, know what they like and where they are waiting too long in real time
We are always open for new projects and ready to collaborate.